UK Answers

Marketing, sales and advertising directors Salary UK: Average Pay and Take-Home

The typical full-time salary for marketing, sales and advertising directors in the UK is £94,135 a year. Most people earn between £65,527 and £134,962. After tax and National Insurance, the median salary is about £5,430 a month.

ONS data, April 2025 (provisional) · tax worked out with 2026/27 rates · checked 8 October 2026

Marketing, sales and advertising directors: pay and take-home pay

LevelSalary a yearTake-home a yearTake-home a month
Lowest-paid 10% earn up to£45,852£36,533£3,044
Lowest-paid quarter earn up to£65,527£48,563£4,047
Median (the typical full-time salary)£94,135£65,156£5,430
Mean (the average, pulled up by high earners)£113,940£73,855£6,155
Highest-paid quarter earn at least£134,962£83,316£6,943

Take-home pay uses 2026/27 rates for England, Wales and Northern Ireland with the standard tax code, no pension and no student loan.

Work out take-home pay for your own salary

How does marketing, sales and advertising directors pay compare?

  • The median is 141% above the UK median for full-time employees (£39,039).
  • The median full-time salary rose by 7.8% compared with April 2024.
  • Including part-time jobs, the median annual pay for this occupation is £90,000, which is lower because part-time workers earn less over a year.
  • The ONS estimates there are around 200,000 full-time jobs in this occupation. The ONS says job counts are indicative only.

What does a median salary mean?

If you lined up every full-time person in this occupation from lowest to highest pay, the median is the person in the middle: half earn more and half earn less. It is usually a better guide than the mean, which a small number of very high earners can push up. Your own pay will depend on your employer, region, experience and qualifications.

A salary of £94,100 is close to our £94,000 after tax page, which shows the weekly, hourly and Scottish figures.

Similar jobs in corporate managers and directors

JobMedian salaryTypical range
Chief executives and senior officials£99,944£63,161 to £151,903
Information technology directors£91,671£69,515 to £119,408
Financial managers and directors£76,447£50,000 to £120,417
Health services and public health managers and directors£61,573£48,613 to £80,002
Production managers and directors in manufacturing£58,640£42,885 to £85,000
Purchasing managers and directors£58,005£44,801 to £82,749
Human resource managers and directors£57,529£43,676 to £78,677
Production managers and directors in construction£56,021£42,575 to £70,710

Source: ONS Annual Survey of Hours and Earnings, Table 14, April 2025 (provisional). Figures cover full-time employees on adult rates who have been in the same job for more than a year. Self-employed people are not included. Occupations are only shown where the ONS estimate is reliable. Read how we check our figures.

Frequently asked questions

What is the average salary for marketing, sales and advertising directors in the UK?

The typical (median) full-time salary for marketing, sales and advertising directors is £94,135 a year, according to the Office for National Statistics (April 2025). Most full-time workers in this occupation earn between £65,527 and £134,962.

How much is £94,135 after tax?

On a salary of £94,135 you take home about £65,156 a year, or £5,430 a month, after income tax and National Insurance (2026/27 rates, England, Wales and Northern Ireland, standard tax code, no pension or student loan).

Is marketing, sales and advertising directors pay above or below the UK average?

The median full-time salary for marketing, sales and advertising directors is 141% above the median for all full-time employees in the UK (£39,039).

Where do these figures come from?

They come from the Office for National Statistics Annual Survey of Hours and Earnings (ASHE), based on a sample of employee pay records for April 2025. The 2025 figures are provisional and ONS expects to publish revised figures in late 2026.

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